Established in March 2013, GiftaLove, an online gifting portal has helped a large number of people express their love and elation to their dear ones. The online gift portal delivers a host of gifting options including flowers, cakes, hampers, live plants etc. across India and aboard via a wide network of florists and delivery chain spread all over the world.

Problems Faced by the Business

Deelip is a young and enthusiastic entrepreneur with vast experience of 20 years in e-commerce domain. He took his business at a great level but got stuck at a point when ecommerce giants started giving stiff competition in online gifting domain.

These included:

• Operational challenges with site design
• Decreasing topline and bottom line




Deelip connected with us for mentoring and also specialist services to turn around the business. We worked closely with Giftalove.com team and after analysis of every aspect, we reached the root cause. Over a period of 6 months after making a couple of macro and micro changes to the existing systems, processes and functioning, we were able to turnaround the business.

What Mr. Deelip Kumar Says:




“Srishti Ventures INC. has been instrumental in helping me grow my business. I was provided mentoring and also the business guidance by Shashi Narain that put things in perspective. The Team also diligently worked on revamping the UI amongst other initiatives, which in turn helped in increasing the conversion rate, improved the visit to order ratio and the number of orders went up by 30%. I am very happy with their service and look forward to a long-term relation with them”.